POND’S ropes in actress Keerthy Suresh as it brand ambassador - Press Release
Hyderabad, June 5th, 2024: Pond’s Skin Institute, the globally renowned beauty brand with over 177 years of rich legacy, is thrilled to introduce Keerthy Suresh as their new brand ambassador. This exciting partnership aims to deepen the brand’s connection with consumers across South India and reaffirm its position as a leader in the beauty and wellness industry.
Famed for its pioneering skincare innovations and numerous patents, Pond’s Skin Institute has consistently set the benchmark for excellence in the beauty industry. Keerthy Suresh, celebrated for her timeless beauty and impactful presence in Indian cinema, perfectly represents the brand’s dedication to elegance and quality. This collaboration is set to elevate the brand’s narrative through cutting-edge science, engaging storytelling, and strong consumer relationships, while continually advancing skincare innovation.
Commenting on her new role as Pond’s Skin Institute’s ambassador, Keerthy Suresh said, “I am thrilled to join hands with Pond’s Skin Institute, a brand I have long admired. Pond’s holds a special place in the hearts of many across the country, including mine. I can’t wait for everyone to see what we have in store through this exciting partnership."
Pratik Ved, Skincare Head, Beauty & Wellbeing, Hindustan Unilever Limited, commented on the partnership, “At Pond’s Skin Institute, we believe in the power of innovation to create timeless beauty solutions. Welcoming Keerthy as our new brand ambassador is a significant step in our journey to form stronger connections with our consumers. Her elegance, talent, and genuine commitment to beauty and wellness resonate deeply with our brand values. We are excited to embark on this new chapter with her, continuing our legacy of excellence and innovation in skincare.”
Keerthy Suresh will star in Pond’s new TV commercial, set to debut across traditional and digital platforms nationwide soon. Pond’s Skin Institute products are available in modern and traditional retail outlets, online through e-commerce and quick-commerce platforms.