Centuary Mattress launches a range of eco-friendly mattresses as the Foamtastic collection
● The eco-friendly mattresses are – Posture Pro, Vibex, Softopedic 2.0 & Tuff 2.0
● Developed with new Copper Gel Technology and are Certi-PPUR US-certified
● Available from the prize of Rs. 17,500 for King Size mattress
● Vary in firmness from Soft to Extra Firm
● Come with seven years of warranty
Hyderabad, 20th September 2022: Expanding its foam mattress portfolio, India’s leading Sleep Specialist, Centuary Mattress, launched a collection of eco-friendly foam mattresses – The Foamtastic. The latest mattress range includes – Posture Pro, Vibex, Softopedic 2.0 & Tuff 2.0. The collection has been launched for trade partners at an exclusive unveiling event under the campaign name ‘The Future is Foamtastic’.
Foamtastic’s Posture Pro is a firm memory foam mattress is powered by the new Copper Gel Technology that supports the back and ensures a good night’s sleep. The VibeX is a Certi-PUR US-certified foam mattress designed for extra comfort and bounce at an affordable price. The products have been developed at Centuary’s product development team based in Odisha. Mattresses under the Foamtastic collection vary in firmness from ‘Soft’ to ‘Extra Firm’. The product range starts from Rs. 17,500 for a King Size mattress, and mattresses have a warranty of up to seven years. The launch of the Foamtastic range is strategized to capitalize on the growing foam mattress segment.
Mr. Uttam Malani, Executive Director of Centuary Mattress, said, “With consumers becoming more environmentally conscious, we at Centuary Mattress envision providing eco-friendly solutions to our customers. We are also expanding our market size and entering the 100% natural mattress segment with our new product range - Natura Latex. We are aiming for these innovative products to be available for consumers across all our retail stores during the upcoming Puja and Festive season. ”
The Foamtastic range will provide an edge in the ever-growing midsegments and contribute to an increase in revenue by 20% and the Natura Latex collection will address the demand for eco-friendly products. Centuary Mattress was recently awarded the ‘Star Export House’ status as India’s largest exporter of mattresses and mattress components.
About Centuary: Centuary Mattress - India's Sleep Specialist
For over three decades, Centuary Mattress has been pioneering the way India sleeps. We take great pride in being a home-grown brand based out of Hyderabad that has constantly innovated and excelled to create the finest mattresses in the country.
Over the years, our product line has gradually expanded to incorporate the latest technologies and our geographical footprint has also grown exponentially, making us one of India's largest and most-loved mattress brands. Today, we offer an extensive range of mattresses including Coir mattresses, spring mattresses, foam mattresses, memory foam mattresses and orthopaedic mattresses, besides a whole gamut of sleep accessories designed to help India sleep better.
Centuary Mattress is the 1st ISO-certified mattress company in India. We've also secured the global CertiPUR-US certification for following the highest standards of quality and environmental norms. Our zeal to constantly keep innovating to meet evolving customer expectations. This has led to the creation of many innovative technologies like Copper Gel foam, Micro Springs, Spring-mattress in a box and Centuary Protect - an anti-microbial shield technology.