On Women’s Day, Great Lakes launches ENCORE - A platform for women who want to re-start their careers

Professional Certificate Programme in Digital Marketing and Professional Certificate Programme in Product Management are the two courses being offered to women re-entering the workforce.
 
Hyderabad/Chennai, 09 March 2023: Great Lakes Institute of Management, Chennai, launched ENCORE – a platform offering job returnship programs for women. The ENCORE platform offers short courses spanning 3 months’ duration. The programs will have 150 hours of learning across online and face to face modules delivering functional skills, soft skills, life-skills and career assistance to start a new chapter in your professional career. In order to further support women in taking up the programs, the Institute  is also offering merit and means based Great Lakes ENCORE Scholarships.
The platform will have two courses: i) Professional certificate programme in Digital Marketing and ii) Professional certificate programme in Product Management. The applications for these programs open from March 25, 2023.
For the launch, eminent guests - Ruchita Tandon - Head - Alliances and Partnerships at Aspire for Her; Sukhpreet Singh - CEO at TANSAM; Deepa Raj - Client Experience Lead at Accenture and Sridevi Pasupuleti - Vice President at  LTIMindtree were present.

Dr Suresh Ramanathan, Dean, Great Lakes Institute of Management, Chennai said

“Launching the ENCORE platform reiterates the principles of our institute which is inclusivity, diversity of thought and opportunity for all.  It is important to bring more women back into the workforce and I am sure these programs will act as a catalyst for the same. The best-of-best faculty will impart functional skills, while taking efforts to boost the self-confidence of women entering the workforce,” he said.

Prof. K. Rajeshwari, Area Chair - Marketing and Head of the ENCORE platform launched this initiative and shared insight into the collaborations that Great Lakes has  with Accenture and LTIMindtree for placement assistance. In addition to these, organizations like TCS, TANSAM, Cognizant and others have shown active interest in partnering with this platform.
Mr. Sukhpreet Singh, CEO, TANSAM, talking about the new launch, said "The increasing role of women in leadership positions and enterprising roles will furthermore bring impetus to this positive impact in the statistical data and build a strong success story for us in the global business landscape."

Deepa Raj - Client Experience Team at Accenture shared personal anecdotes and  encouraged women to dram big and set targets. She also said, “The world is ready to welcome women. It is the right time to self-introspect and identify your passion. Career gap is not bad but the thought of getting back to work is important”.

Ruchita Tandon - Head - Alliances and Partnerships at Aspire for Her, shared that she successfully returned to the workforce even after a long gap of 22 years.  “The right attitude is important and aptitude is there in all of us. Upskilling is needed and ENCORE provides the right opportunity for that ,” she said.

The launch of the ENCORE platform is one that is of utmost importance to Great Lakes and the values that the brand upholds. For anyone interested in knowing more about the ENCORE platform and the Digital Marketing & Product Management programs,
   
 
 
About Great Lakes Institute of Management, Chennai:

Great Lakes Institute of Management, Chennai founded in 2004 by Padma Shri Awardee Dr. Bala V Balachandran is one of the premier B-schools in India. Great Lakes has, within a short span of 17 years, emerged as a top-ranked business school. Great Lakes has 50 full time faculty and 150 visiting faculty including over 25 international faculty from top global schools like Yale, Kellogg, Stanford, and Harvard. Further collaborations with world’s leading institutions like Cornell University, Chicago Booth, Skema Business School, Chicago, University de Bordeaux, Frankfurt School of Finance and Management etc., have helped Great Lakes in globally benchmarking its programs.

Great Lakes, Chennai, was accredited by Association of MBAs (AMBA), UK in 2014 and became the youngest B-school in India to receive this prestigious international accreditation. In 2015, Great Lakes, Chennai also received international SAQS accreditation and in 2017, its two-year PGDM program was accredited by National Board of Accreditation (NBA). For the years 2019 -20, Great Lakes was ranked No.1 in India by Analytics India for its Analytics program. Great Lakes, Chennai was ranked 3rd by Outlook India among top private MBA institutions, 9th by Business India, and 9th by Business World and featured in Super League 2 by Business Standard.

Led by exceptional academic faculty, steered by an outstanding advisory council, and buoyed by international collaborations, Great Lakes has been constantly innovating to stay ahead of the needs of our businesses and community. It is the first B-school in India to offer full time specialization in Analytics and first to introduce AI and Machine Learning specialization.
Great Lakes has a 30-acre LEED Platinum rated green campus in Chennai and a second campus in Delhi-NCR. In the year 2019, Great Lakes Gurgaon campus received the prestigious AMBA accreditation and was also ranked among the top 5 emerging business schools by the National HRD Network (NHRDN) for the year 2018-2019. Great Lakes Gurgaon was also ranked 13th by Business World for its one-year program in the year 2019.

Great Lakes offers One Year full time MBA (PGPM) for experienced professionals, Two-year MBA (PGDM), Part Time Executive MBA for senior managers, and Weekend Executive MBA Program. Great Lakes alumni currently numbering 10,000 , work at world renowned organizations both in India and overseas across 33 countries.