Kalyan Jewellers announces ₹100 crore worth of Giveaways to celebrate the auspicious occasion of Ugadi

• Mega Discounts on purchase of Diamond, Uncut and Precious Stone Jewellery
• VA (making charges) starting at 3% onwards
• Offers maximum value on exchange of old gold jewellery with 0% deductions

Hyderabad, 12 April 2021: With the onset of the festive season, Kalyan Jewellers has announced exciting offers and mega discounts for its patrons to celebrate the occasion of Ugadi. As part of this offer, the jewellery brand has announced ₹100 crore worth of giveaways in the form of unconditional gift vouchers. Marking the beginning of the New Year, the unique offer also includes up to 25% discount on the purchase of diamond jewellery* as well as up to 20% discount on the purchase of uncut and precious stone jewellery*.
 
With the making charges also known as value additions starting at 3% onwards, Kalyan Jewellers aims to add further delight to the customers’ festive jewellery purchases. Moreover, for gold jewellery purchases the company has announced up to 50% off on VA or making charges*. With regard to the Old Gold Exchange Offer, customers can extract maximum value on the exchange of old gold jewellery at Kalyan Jewellers with 0% deductions*. The offer is valid until 30th May, 2021 across all Kalyan Jewellers showrooms in Andhra Pradesh and Telangana.
 
Speaking on this occasion Mr. TS Kalyanaraman, Chairman & Managing Director, Kalyan Jewellers said, “The festival of Ugadi marks the beginning of the Hindu New Year and is considered as a time of new beginnings. With the pandemic reducing the scale of the festive celebrations to smaller, more intimate affairs, our aim is to enhance consumer experience and help them reap maximum benefits from their jewellery purchases. Our unique ₹100 crore giveaway offer clubbed with mega discounts will be able to offer just that. Keeping the safety of our patrons and larger community at priority, we are following stringent hygiene and precautionary measures across our showrooms; offering an unmatched retail experience and being part of the festive celebrations.”
 
Kalyan Jewellers’ 4-Level Assurance Certification on gold jewellery is a special initiative to continue enhancing the brand’s commitment towards offering the very best to its loyalists. While jewellery retailed at Kalyan Jewellers goes through multiple purity tests and are all BIS hallmarked, the 4-level assurance certificate promises customers payment on the value of purity mentioned in the invoice during exchange or resale. Also, it ensures free lifetime maintenance of ornaments at any of the brand’s showrooms.
 
With the growing impetus on social distancing, Kalyan Jewellers has launched the LIVE video shopping facility (https://www.kalyanjewellers.net/livevideoshopping/) through which consumers can browse through the Kalyan Jewellers’ jewellery collections.