Niine Hygiene and Femina Miss India World 2023, Nandini Gupta team up to inspire unstoppable daughters on Mother's Day

Hyderabad, 17th May 2023: A new campaign video by Niine Hygiene, a leading menstrual hygiene brand in India, celebrates the role of mothers in empowering their daughters on Mother’s Day. The video features Femina Miss India World 2023, Nandini Gupta who thanks her mother for making her unstoppable.

The video is a joint initiative by Niine and Femina Miss India 2023, and it showcases how mothers support their daughters in pursuing their dreams and overcoming challenges. The video conveys the message that every girl has the potential to be unstoppable, and that mothers are the ones who help them realise it.

The video has an emotional and inspirational tone, and it touches upon the bond between mothers and daughters. One of the most poignant moments in the video is when Nandini Gupta says, “Thanks for making me unstoppable maa.” This captures the core idea of the campaign and is likely to strike a chord with the audience. The video also highlights the achievements of Nandini Gupta, who credits her mother for her success.

Gaurav Bathwal, Co-Founder of Niine Hygiene, expressed his satisfaction with the campaign, saying, “At Niine, we are committed to creating opportunities for girls to be unstoppable, and we recognize that mothers are the key enablers of that. We are delighted to partner with Femina Miss India World 2023, Nandini Gupta to pay tribute to all the mothers who have nurtured and inspired their daughters on this Mother’s Day.”

Nandini Gupta also shared her views on the campaign, saying, “This video is a homage to my mother, and to all the mothers in the world who have given their daughters the confidence and courage to be unstoppable. It is a privilege to be a part of this campaign, and I hope that it motivates more girls to follow their passions and become their best selves.”

About Niine:

Niine Private Limited has been incepted on World Menstrual Hygiene Day on 28th May 2018. Niine Private Ltd. was started with an aim of contributing towards the betterment of female personal hygiene in India. Niine’s personal hygiene solutions are crafted through rigorous testing and innovations, making Niine’s products extremely skin-friendly and highly absorbent. In a market dominated by two global giants, Niine has become one of the top 5 selling brands of female hygiene products in a short period of 5 years.

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